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Friday 30 May 2014

Burberry Beauty Haul | Covent Garden

Hello My Lovelies,

I hope you are all doing well! Guess what?! I finished university of Tuesday! I must say it feels a little weird not having anything to worry about but i am loving all of the extra time i have. I am off away next week so i can't wait to escape to some sunshine and properly relax and de-stress from everything. 

I thought i would mix it up a little bit and post a haul today. I haven't posted one on my blog in months as i usually tend to post pictures over on my Instagram (@SophiaMeola) of any new purchases. A few weeks ago i headed down to London for a blogger event which i will be writing about really soon. The event was practically in Covent Garden so we saw it as an opportunity to have a little wonder as i have only ever been a few times before. One shop i knew i wanted to stop by was the Burberry Beauty Box which is their first ever beauty store. I had never tried any Burberry beauty goodies before so i was excited to take a browse through the store and see if anything caught my eye. We were greeted by a lovely sales assistant who really made us feel welcome and even gave us lots of advice and some lovely samples to try also!

(Sourced via - all credits go to the owner of the image)

As this is a first impressions haul post i haven't actually tried the products enough to review them properly for you but if you would like to see full reviews please let me know. Upon arrival we were directed to this fabulous nail polish device which i believe is called a 'Digital Nail Bar'. The picture above of the Digital Nail Bar was located via as i was too worried to take a picture in store at the time…tut tut bad blogger of me! As you can see from the image you place the display shades at the top of the device and which slot you place it in it is presented on a nail on the screen. Burberry developed this technology to show the customer a more realistic swatch of the shade on different hands and skin tones. I think this technology is incredible and unlike anything i have ever seen before and i believe Burberry are the first to use this technology. 

The iconic colour nail polishes are formulated with patent-pending technology, Burberry nail polish has a protective and long-lasting high-gloss finish with accelerated drying and hardening time. According to Burberry, the formula contains strengthening and moisturising elements, including anti-oxidant pro-vitamin B5 and myrrh extract to help protect and care for nails and prevent breakage. The sales assistant demonstrated the nail polish application for us and it looked completely effortless with the high-precision rounded-end brush design and dried within minutes. Discover saturated hues direct from the Prorsum runway, intense, highly pigmented tones reflecting the British weather and landscape, and subtle hues of nude inspired by the trench coat, the most iconic Burberry garment. 

The iconic colour nail polish in Dusky Mauve instantly stood out to me as it is something i don't have in my collection. I believe it is part of the Burberry Spring / Summer 2014 collection and it is a very classic and sophisticated shade that i feel could be worn throughout the entire year. True to it's name Dusky Mauve is a dusty smokey taupe shade with hues of grey and purple. I literally had so many nail polishes out to try on the Digital Nail Bar and this shade simply looked beautiful. I would love to wear this on it's own but also with a glittery top coat. 

Lipstick wise i believe Burberry offer three different formulations; The 'Lip Velvet' which offers a velvety matte finish, the 'Lip Mist' which offers and sheer wash of colour to the lips and lastly the 'Lip Cover' which is pretty much a typical highly pigmented lipstick with a touch of radiance. The lightweight combination of nourishing oils and gel dispersed pigment ensures intense moisture and long lasting colour. According to Burberry the Lip Cover formulation contains anti-ageing ceramides for fuller lip definition and can be applied like a normal lipstick from the tube or with your finger to be pressed into the lips for a more natural effortless colour. 

Instantly when i think of Tea Rose it reminds me of Burberry and classic English Tea and Roses. I think the name is perfect for a fabulously British brand. I did try this lipstick on in store and i absolutely loved the pretty pink shade it left on my lips…the only thing i was not too keen on was the taste but other than that the lasting power and texture was incredible. It is very much a true pink shade with slight hints of sparkle in the formula but it is not that noticeable or chunky…i think a hint was incorporated to give the lipstick a gorgeous sheen. The bullet itself is a lot darker than the real shade, when swatched it presents a gorgeous baby pink which could be worn all year round. 

The sales assistant was kind enough to give me a couple of samples of the new Burberry Brit Rhythm perfume. According to Burberry it is a free-spirited and feminine scent, where you experience the rush of British lavender, intoxicating orange blossom and deep vetiver. Sounds gorgeous!

Both the nail polish and lipstick packaging is extremely luxurious and i love how the Burberry design is replicated on the packaging and the bullet of the lipsticks. Also, I love how the lipsticks offer a magnetic strip inside the lid so you can never place it on wrong and crush your lipstick…i think we have all done this accidentally at some point so it's a nifty added extra. I just adore how Burberry have incorporated some unique elements within their beauty line with the digital nail bar, packaging and the handy lipstick technology. I am extremely excited to see what else they decide to launch. One thing i think i would love to see is maybe a digital lipstick bar just like the digital nail bar…i think that would be something completely unique and would still incorporate with the Burberry brand and technology they are introducing. Finally, how pretty was the box and bag all packed up beautiful with the golden ribbon? I think the Burberry attention to detail is incredible and i am a sucker for gorgeous packaging! The prices are a little high but i was completely blown away by the quality, packaging and technology that Burberry were offering so i thought I'd have to treat myself. 

I hope you all enjoyed this post, i would love to know what you think about the new Burberry Beauty Box in Covent Garden and the goodies i picked up. If you would like to give some Burberry beauty goodies a try you can browse and purchase them online at and plus you can browse in store at the Burberry Beauty Box in Covent Garden! Like always lovelies, if you have any questions, requests or if you just want a chat you can contact me on my social media or leave me a comment below. I love hearing from you all and i make sure to read every single comment…they really make my day!

Lots of Love


  1. Lovely buys! Covent garden is sooo pretty ♥

    Beauty Soup | UK Beauty Blog

  2. the packaging is just to die for! I love the Tea Rose lipstick. It is such a pretty color! xx Rena Kiss and Make Up

  3. Eek those prices are pretty staggering but I am loving the cray technology Burberry is dishing out. The magnetic thing is so cool but the nail bar takes it to a whole new level. Your choices are so lovely and sophisticated. The patterning on that lipstick is amazing, it's gotta be one of the most beautiful lips I've seen. Rosemary x

  4. Lovely haul, both shades of the products are beautiful! What pretty packaging too.

    Claudia xx | Beauty and the Chic

  5. Everything is just too beautiful! I don't think I could bring myself to use any of their products, they're too pretty!

    Amy | The Little Koala Blog ♥
    Blog Designs at | Little Koala Designs

  6. Gorgeous post, I love the packaging what a way to make something look utterly glamorous! The colours you chose were beautiful too :)

    Jamie-Lee|Glitter Infatuation Beauty Blog!

  7. Burberry packaging is so sleek! Fab post :)

  8. I love Burberry makeup! The lipstick looks gorgeous!! x

  9. Burberry packaging is everything!!! Love the colour of the lipstick x

  10. I absolutely love Covent Garden, didn't know they had a burberry store there! Defos gonna have to pop in when I'm next in London :)
    alicekatex ♥

  11. Your pictures are so dreamy haha, absolutely love them. And omg didn't know they had a store in Covent Garden, this is too dangerous for me! x


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